Know Your Buyer. Build Your Pipeline. Grow Your Business.
S.C.A.L.E. · Stop Guessing. Start Growing.
In 4 hours, you will define your exact ideal buyer and leave with a named list of 20 real target companies — ready to approach on Monday.
4Hours Live
₹1Only
100%Outcome Driven
The Workshop Agenda
What Happens in 4 Hours
This is a working session — not a lecture. You leave with two completed frameworks for your own business.
01
Why Most SME Owners Plateau at ₹1–5Cr
We diagnose the exact reason owner-driven businesses stop growing — it's not effort, it's the absence of a system. You'll identify where your business is stuck.
02
Build Your Ideal Client Profile (ICP)
Live exercise — you define your best-fit buyer across 5 parameters: industry, company size, pain, decision-maker, and urgency. You walk out knowing exactly who to sell to.
03
Build Your Dream 20 Target List
Guided exercise — you name 20 real companies that match your ICP, identify the decision-maker, and map your first contact route. A live pipeline you can start working immediately.
04
Your First Move — Q&A + Action Plan
Amit reviews approaches with participants. You leave with a clear first step — who to contact, how to reach them, and what to say. No homework. No confusion.
Is This For You?
Built for Owner-Driven SMEs
If you own and run a B2B service business doing ₹50 Lakh to ₹5 Crore — this workshop is designed around your reality.
You close most deals yourself. No dedicated sales team yet.
📉
Referral-Dependent
Most business comes from word-of-mouth. You want something more predictable.
⏱️
Time-Starved
No time to figure out digital or scientific sales growth alone.
📊
₹50L–₹5Cr Revenue
Growing but stuck. Want to break through to the next level systematically.
🤯
No Clear Pipeline
Every month feels unpredictable. No forecast, no system, no process.
The Transformation
Before & After This Workshop
What shifts the moment you apply what you build in 4 hours.
✗ Before
Selling to anyone who calls. No clear target.
✓ After
A defined ICP — you know exactly who your best buyer is.
✗ Before
No idea where next month's pipeline comes from.
✓ After
20 named companies you're actively building towards.
✗ Before
Growth depends entirely on referrals and luck.
✓ After
A repeatable system that works even when you're busy.
✗ Before
Sales is all gut feel — no data, no process.
✓ After
Scientific, structured approach — built on your own business data.
Workshop Deliverables
You Leave With These
Completed frameworks specific to your business — not generic templates.
✓
Your completed ICP Worksheet — 5-parameter profile of your ideal B2B buyer
✓
Your Dream 20 target list — 20 named companies with decision-maker and approach route
✓
Your first outreach action plan — who to contact first and exactly how
✓
Clarity on why your current pipeline isn't growing — and what to fix
✓
A preview of the full S.C.A.L.E. system — what a scientific sales process looks like for your business
What Entrepreneurs Say
Real Owners. Real Numbers.
B2B service business owners who attended and applied the frameworks.
"I was doing ₹80L selling HR consulting to 11 different types of clients, saying yes to everyone. After this session I narrowed to 3 client types, rebuilt my ICP, and my proposal conversion went from 1 in 10 to 1 in 3 — I crossed ₹1.2Cr this year."
₹80LRevenue Before
→
₹1.2CrRevenue After
PM
Priya Malhotra
HR Consulting · Delhi · Owner
"I was stuck at ₹48L for 3 years, selling to 23 types of clients with no focus. Amit's session showed me how to build a Dream 20 list and focus only on FMCG manufacturers. In 11 months I crossed ₹1.4Cr — without adding a single salesperson."
₹48LBefore
11MTimeframe
₹1.4CrAfter
RK
Rajesh Kumar
B2B Compliance Consulting · Pune · Owner
"Running a 4-person IT agency, I was the only salesperson, always discounting and losing proposals. After applying the ICP and Dream 20 approach, my qualified leads tripled and revenue crossed ₹2Cr within 6 months — for the first time ever."
3×More Leads
+52%Revenue
₹2Cr+Crossed
AS
Amit Sharma
IT Services · Noida · Founder
Your Workshop Host
Amit Saha — Entrepreneur
AMIT SAHA
Entrepreneur · Founder, S.C.A.L.E.
Engineer · MBA · PhD Certified Business Coach Certified Director & Board Advisor
"I've been a corporate sales leader. I've been a founder. I've been a student and a coach. S.C.A.L.E. is everything I wish someone had handed me — structured, battle-tested, built for Indian MSME realities. This is not a course. This is a journey I take with you."